Monday, May 21, 2012

Do You Have a Mailing List for Blog?

August 10, 2009 by  
Filed under Blogging Tips

Do you know the best kept secret to a successful blog
is the mailing list? This is a list of people who have
registered or subscribed to receive emails from you
in the form of promotional emails or a newsletter.

You should set up your business blog to have a
form on the front page for readers to subscribe
to your mailing list. You can easily find a lot
of form plug-ins to choose from for your type of
blog platform.

Your list is built one person, one email at a time.
Even if you only have one subscriber to your newsletter,
you can begin sending information to them that will
benefit them, and that they will most likely respond to.

Do not send email to your readers simply for
the sake of sending them something.

The main purpose of the email is to keep in touch with your
subscribers so they will continue to return to your blog.
Therefore, be sure you offer them something of value
in your mail.

You should also offer your readers a free “bribe”
for signing up to your newsletter on your blog. Do you
have a service you could offer an hour of for free?
How about a product you sell?

If you offer your readers a small token of
appreciation, they will return the favor by
subscribing to your list.

On the web you’ll find several email management programs
to choose from so finding one that suits your needs
won’t be difficult at all. They range from a simple
email management program for up to 100 subscribers, to
a full blown ecommerce system that supports everything
from your email lists to a shopping cart and so on.

The feature rich systems usually comes with a monthly fee,
so if you’re just starting out with your business blog,
you may not need a full ecommerce system yet.

If you already have a business blog but
don’t use an email management system, you are
missing out on a huge opportunity to reach more people
and retain the readers you already have. Don’t wait a single
minute longer! Boost your business instantly by setting
up an email management program now.

Click here to get more tips on blogging in this free report.

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